Saturday, 28 April 2007

Gulf denizens take a liking for Kerala's popular Kozhikodan Halwa

Kerala's famous black and brown Kozhikodan Halwa is making waves in theGulf, and in keeping with its popularity, the Government of Kerala plans to protect it under the Geographical Indication (GI) status.



 A geographical indication (GI) is a sign used on goods that have a specific geographical origin and possess qualities or a reputation due to the particular place of origin. Most commonly, a GI

comprises the name of the place of origin itself. India passed the Geographical Indications of Goods (Registration and protection) Act

1999 with a view to provide for the registration and better protection of GIs relating to goods. As an economic benefit, GIs act as an authenticity/quality mark. This is a factor in enhancing export markets and revenues.

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